What sets us apart

Language & Accuracy

We have a human process, for products that need to speak to humans.

Our processShop cards
Equal Eats translation cards

We "get" it and know wording differences can have big consequences.

Clear communication isn’t just about translating words - it’s about being understood by the people preparing and serving your food.

That’s why accuracy, clarity, and real-world understanding matter to us.

Balancing what we want to say &

What foodservice need to hear

  • Allergy language needs to be explicit and unambiguous
  • Some terms sound clear to travelers but may be interpreted differently by foodservice staff
  • Cultural and regional context matters as much as grammar
Our Process
Child handing an Equal Eats card to staff
How we make them

DNA of an Equal Eats card

1

Stakeholder-Led Card Design

  • Created with chefs, wait staff, restaurant owners
  • Input from allergy & celiac community leaders
  • Surveyed 2,000+ people
2

Translation & Review Process (3-Tier Method)

  • Professional translation
  • Expert proofreading
  • Native-speaker review
3

We Understand Words Don’t Translate Perfectly

  • Some allergy terms have no direct translation
  • Example: “tree nuts” in European languages
  • We select best category term to encompass allergen
4

We Recommend Being Specific

  • Recommend listing individual allergens
  • Avoid relying on broad category terms
  • Cards support - they don’t replace awareness
5

Internal Quality Controls

  • In-house trained team of people who live with food allergy, celiac disease+
  • Internal checks for accuracy and order matching
  • Consistency across all cards
6

Same Accuracy Across All Formats

  • Physical cards
  • Digital PDF downloads
  • App access
Good to know

Keep in mind

Cards help:

  • Communicate clearly
  • Reduce misunderstandings

Cards don’t replace:

  • Asking questions
  • Medical advice
  • Personal judgment